{"id":5140,"date":"2026-02-09T11:08:38","date_gmt":"2026-02-09T10:08:38","guid":{"rendered":"https:\/\/toolboxb2b.com\/du-catalogue-du-fournisseur-au-catalogue-de-vente-quest-ce-qui-change-vraiment\/"},"modified":"2026-04-02T11:57:21","modified_gmt":"2026-04-02T09:57:21","slug":"du-catalogue-du-fournisseur-au-catalogue-de-vente-quest-ce-qui-change-vraiment","status":"publish","type":"page","link":"https:\/\/toolboxb2b.com\/fr\/academie\/catalogues-de-fournisseurs\/gestion-du-catalogue-des-fournisseurs-dans-le-secteur-industriel-b2b\/du-catalogue-du-fournisseur-au-catalogue-de-vente-quest-ce-qui-change-vraiment\/","title":{"rendered":"Du catalogue du fournisseur au catalogue de vente : qu&rsquo;est-ce qui change vraiment ?"},"content":{"rendered":"<style>.kb-row-layout-id5140_b264dd-00 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id5140_b264dd-00 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id5140_b264dd-00 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-3xl, 6.5rem);padding-right:var(--global-kb-spacing-xl, 4rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);padding-left:var(--global-kb-spacing-xl, 4rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id5140_b264dd-00 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id5140_b264dd-00 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id5140_b264dd-00 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5140_b264dd-00 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-blocks-carousel kb-blocks-bg-slider kt-carousel-container-dotstyle-dark\"><div class=\"kt-blocks-carousel-init splide kb-blocks-bg-slider-init kt-carousel-arrowstyle-none kt-carousel-dotstyle-dark\" data-slider-anim-speed=\"400\" data-slider-type=\"slider\" data-slider-scroll=\"1\" data-slider-arrows=\"false\" data-slider-fade=\"true\" data-slider-dots=\"true\" data-slider-hover-pause=\"false\" data-slider-auto=\"true\" data-slider-speed=\"7000\" data-show-pause-button=\"false\"><div class=\"splide__track\"><ul class=\"splide__list\"><li class=\"splide__slide kb-bg-slide-contain\"><div  class=\"kb-bg-slide kb-bg-slide-0\" style=\"background-image:url(https:\/\/toolboxb2b.com\/wp-content\/uploads\/sfondo-toolbox-2.jpg); background-size:cover; background-position:center center; background-repeat:no-repeat;\"><\/div><\/li><\/ul><\/div><\/div><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column5140_d7fd50-92 > .kt-inside-inner-col,.kadence-column5140_d7fd50-92 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5140_d7fd50-92 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5140_d7fd50-92 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5140_d7fd50-92 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5140_d7fd50-92 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5140_d7fd50-92{position:relative;}@media all and (max-width: 1024px){.kadence-column5140_d7fd50-92 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5140_d7fd50-92 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5140_d7fd50-92\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading5140_3658dc-ad, .wp-block-kadence-advancedheading.kt-adv-heading5140_3658dc-ad[data-kb-block=\"kb-adv-heading5140_3658dc-ad\"]{text-align:center;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading5140_3658dc-ad mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5140_3658dc-ad[data-kb-block=\"kb-adv-heading5140_3658dc-ad\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5140_3658dc-ad img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5140_3658dc-ad[data-kb-block=\"kb-adv-heading5140_3658dc-ad\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h1 class=\"kt-adv-heading5140_3658dc-ad wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading5140_3658dc-ad\"><strong><strong>Du catalogue du fournisseur au catalogue de vente : qu&rsquo;est-ce qui change vraiment ?<\/strong><\/strong><\/h1>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id5140_c7077d-2f > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id5140_c7077d-2f > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id5140_c7077d-2f > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id5140_c7077d-2f > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id5140_c7077d-2f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id5140_c7077d-2f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5140_c7077d-2f alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column5140_3c2c76-9d > .kt-inside-inner-col,.kadence-column5140_3c2c76-9d > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5140_3c2c76-9d > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5140_3c2c76-9d > .kt-inside-inner-col{flex-direction:column;}.kadence-column5140_3c2c76-9d > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5140_3c2c76-9d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5140_3c2c76-9d{position:relative;}@media all and (max-width: 1024px){.kadence-column5140_3c2c76-9d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5140_3c2c76-9d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5140_3c2c76-9d\"><div class=\"kt-inside-inner-col\">\n<p>On a souvent tendance \u00e0 penser que le catalogue du fournisseur peut \u00eatre utilis\u00e9 directement comme catalogue de vente. Or, dans le domaine du B2B, les deux co\u00efncident rarement. <\/p>\n\n\n\n<p>Transformer un catalogue de fournisseurs en catalogue de vente n\u00e9cessite un v\u00e9ritable travail d&rsquo;adaptation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Catalogue des fournisseurs vs. catalogue des ventes<\/strong><\/h2>\n\n\n\n<p>Le catalogue du fournisseur est con\u00e7u pour :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>d\u00e9crire un produit de mani\u00e8re technique<\/li>\n\n\n\n<li>\u00eatre valable pour plusieurs march\u00e9s et clients<\/li>\n<\/ul>\n\n\n\n<p>Le catalogue de vente, quant \u00e0 lui, doit :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>s&rsquo;adresser au client final<\/li>\n\n\n\n<li>\u00eatre navigable<\/li>\n\n\n\n<li>s&rsquo;adapter aux listes de prix et aux conditions commerciales<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Ce qui est n\u00e9cessaire pour la transformation<\/strong><\/h2>\n\n\n\n<p>La transformation va de :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>r\u00e9organisation des cat\u00e9gories<\/li>\n\n\n\n<li>la s\u00e9lection de produits r\u00e9ellement vendables<\/li>\n\n\n\n<li>enrichissement de la carte<\/li>\n\n\n\n<li>l&rsquo;adaptation des descriptions et des attributs<\/li>\n<\/ul>\n\n\n\n<p>Il ne s&rsquo;agit pas d&rsquo;une simple importation, mais d&rsquo;un processus \u00e9ditorial et commercial.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Parce qu&rsquo;il s&rsquo;agit d&rsquo;une \u00e9tape fondamentale<\/strong><\/h2>\n\n\n\n<p>Un catalogue de vente bien construit :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>r\u00e9duit les erreurs et les malentendus<\/li>\n\n\n\n<li>am\u00e9liore l&rsquo;exp\u00e9rience d&rsquo;achat<\/li>\n\n\n\n<li>soutient les ventes et le service \u00e0 la client\u00e8le<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p>La valeur n&rsquo;est pas dans le catalogue source, mais dans la fa\u00e7on dont il est transform\u00e9 pour la vente. C&rsquo;est l\u00e0 que se joue la diff\u00e9rence dans le B2B. <\/p>\n\n\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading5140_bf1fba-de, .wp-block-kadence-advancedheading.kt-adv-heading5140_bf1fba-de[data-kb-block=\"kb-adv-heading5140_bf1fba-de\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading5140_bf1fba-de mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5140_bf1fba-de[data-kb-block=\"kb-adv-heading5140_bf1fba-de\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5140_bf1fba-de img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5140_bf1fba-de[data-kb-block=\"kb-adv-heading5140_bf1fba-de\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h2 class=\"kt-adv-heading5140_bf1fba-de wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading5140_bf1fba-de\"><strong>En savoir plus<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"wp-block-post-template is-layout-flow wp-block-post-template-is-layout-flow\"><li class=\"wp-block-post post-5094 page type-page status-publish hentry\">\n<h5 style=\"line-height:1.5;text-decoration:underline; padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);\" class=\"has-link-color wp-elements-6059ad9495184536815c35f3e2e46a20 wp-block-post-title\"><a href=\"https:\/\/toolboxb2b.com\/fr\/academie\/catalogues-de-fournisseurs\/gestion-du-catalogue-des-fournisseurs-dans-le-secteur-industriel-b2b\/catalogues-integres-de-fournisseurs-quand-ils-font-vraiment-la-difference\/b2b-toolbox-catalogues-de-fournisseurs-integres\/\" target=\"_self\" >B2B Toolbox Catalogues de fournisseurs int\u00e9gr\u00e9s<\/a><\/h5>\n<\/li><li class=\"wp-block-post post-5164 page type-page status-publish hentry\">\n<h5 style=\"line-height:1.5;text-decoration:underline; padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);\" class=\"has-link-color wp-elements-6059ad9495184536815c35f3e2e46a20 wp-block-post-title\"><a href=\"https:\/\/toolboxb2b.com\/fr\/academie\/catalogues-de-fournisseurs\/gestion-du-catalogue-des-fournisseurs-dans-le-secteur-industriel-b2b\/catalogues-b2b-complexes-comment-gerer-des-milliers-de-produits-sans-erreurs\/\" target=\"_self\" >Catalogues B2B complexes : comment g\u00e9rer des milliers de produits sans erreurs ?<\/a><\/h5>\n<\/li><li class=\"wp-block-post post-5157 page type-page status-publish hentry\">\n<h5 style=\"line-height:1.5;text-decoration:underline; padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);\" class=\"has-link-color wp-elements-6059ad9495184536815c35f3e2e46a20 wp-block-post-title\"><a href=\"https:\/\/toolboxb2b.com\/fr\/academie\/catalogues-de-fournisseurs\/gestion-du-catalogue-des-fournisseurs-dans-le-secteur-industriel-b2b\/catalogues-integres-de-fournisseurs-quand-ils-font-vraiment-la-difference\/\" target=\"_self\" >Catalogues int\u00e9gr\u00e9s de fournisseurs : quand ils font vraiment la diff\u00e9rence<\/a><\/h5>\n<\/li><li class=\"wp-block-post post-5152 page type-page status-publish hentry\">\n<h5 style=\"line-height:1.5;text-decoration:underline; padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);\" class=\"has-link-color wp-elements-6059ad9495184536815c35f3e2e46a20 wp-block-post-title\"><a href=\"https:\/\/toolboxb2b.com\/fr\/academie\/catalogues-de-fournisseurs\/gestion-du-catalogue-des-fournisseurs-dans-le-secteur-industriel-b2b\/comment-optimiser-la-gestion-du-catalogue-des-fournisseurs-en-b2b\/\" target=\"_self\" >Comment optimiser la gestion du catalogue des fournisseurs en B2B<\/a><\/h5>\n<\/li><li class=\"wp-block-post post-5146 page type-page status-publish hentry\">\n<h5 style=\"line-height:1.5;text-decoration:underline; padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);\" class=\"has-link-color wp-elements-6059ad9495184536815c35f3e2e46a20 wp-block-post-title\"><a href=\"https:\/\/toolboxb2b.com\/fr\/academie\/catalogues-de-fournisseurs\/gestion-du-catalogue-des-fournisseurs-dans-le-secteur-industriel-b2b\/donnees-produit-dans-le-b2b-pourquoi-la-qualite-et-la-structure-font-la-difference\/\" target=\"_self\" >Donn\u00e9es produit dans le B2B : pourquoi la qualit\u00e9 et la structure font la diff\u00e9rence<\/a><\/h5>\n<\/li><li class=\"wp-block-post post-5140 page type-page status-publish hentry\">\n<h5 style=\"line-height:1.5;text-decoration:underline; padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);\" class=\"has-link-color wp-elements-6059ad9495184536815c35f3e2e46a20 wp-block-post-title\"><a href=\"https:\/\/toolboxb2b.com\/fr\/academie\/catalogues-de-fournisseurs\/gestion-du-catalogue-des-fournisseurs-dans-le-secteur-industriel-b2b\/du-catalogue-du-fournisseur-au-catalogue-de-vente-quest-ce-qui-change-vraiment\/\" target=\"_self\" >Du catalogue du fournisseur au catalogue de vente : qu&rsquo;est-ce qui change vraiment ?<\/a><\/h5>\n<\/li><li class=\"wp-block-post post-5141 page type-page status-publish hentry\">\n<h5 style=\"line-height:1.5;text-decoration:underline; padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);\" class=\"has-link-color wp-elements-6059ad9495184536815c35f3e2e46a20 wp-block-post-title\"><a href=\"https:\/\/toolboxb2b.com\/fr\/academie\/catalogues-de-fournisseurs\/gestion-du-catalogue-des-fournisseurs-dans-le-secteur-industriel-b2b\/\" target=\"_self\" >Gestion du catalogue des fournisseurs dans le secteur industriel B2B<\/a><\/h5>\n<\/li><li class=\"wp-block-post post-5195 page type-page status-publish hentry\">\n<h5 style=\"line-height:1.5;text-decoration:underline; padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);\" class=\"has-link-color wp-elements-6059ad9495184536815c35f3e2e46a20 wp-block-post-title\"><a href=\"https:\/\/toolboxb2b.com\/fr\/academie\/catalogues-de-fournisseurs\/gestion-du-catalogue-des-fournisseurs-dans-le-secteur-industriel-b2b\/les-principaux-defis-de-la-gestion-des-catalogues-de-fournisseurs-a-lechelle-mondiale\/\" target=\"_self\" >Les principaux d\u00e9fis de la gestion des catalogues de fournisseurs \u00e0 l&rsquo;\u00e9chelle mondiale<\/a><\/h5>\n<\/li><li class=\"wp-block-post post-5191 page type-page status-publish hentry\">\n<h5 style=\"line-height:1.5;text-decoration:underline; padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);\" class=\"has-link-color wp-elements-6059ad9495184536815c35f3e2e46a20 wp-block-post-title\"><a href=\"https:\/\/toolboxb2b.com\/fr\/academie\/catalogues-de-fournisseurs\/gestion-du-catalogue-des-fournisseurs-dans-le-secteur-industriel-b2b\/pourquoi-la-personnalisation-des-catalogues-est-cruciale-dans-le-b2b\/\" target=\"_self\" >Pourquoi la personnalisation des catalogues est cruciale dans le B2B<\/a><\/h5>\n<\/li><\/ul><\/div>\n\n\n<style>.kb-row-layout-id5140_142456-92 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id5140_142456-92 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id5140_142456-92 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id5140_142456-92 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id5140_142456-92 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id5140_142456-92 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5140_142456-92 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column5140_5b16b1-6f > .kt-inside-inner-col,.kadence-column5140_5b16b1-6f > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5140_5b16b1-6f > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5140_5b16b1-6f > .kt-inside-inner-col{flex-direction:column;}.kadence-column5140_5b16b1-6f > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5140_5b16b1-6f > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5140_5b16b1-6f{position:relative;}@media all and (max-width: 1024px){.kadence-column5140_5b16b1-6f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5140_5b16b1-6f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5140_5b16b1-6f\"><div class=\"kt-inside-inner-col\">\n<p>Toolbox B2B est la plateforme de commerce \u00e9lectronique B2B hautement personnalisable d\u00e9velopp\u00e9e par Weblink<a href=\"https:\/\/www.weblink.it\">(https:\/\/www.weblink.it)<\/a>: <strong>contactez Weblink pour plus d&rsquo;informations ou pour parler \u00e0 un expert.<\/strong><\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id5140_0f653a-d3 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id5140_0f653a-d3 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id5140_0f653a-d3 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id5140_0f653a-d3 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id5140_0f653a-d3 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id5140_0f653a-d3 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5140_0f653a-d3 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n\n<div class=\"wp-block-kadence-column\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-column\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Du catalogue du fournisseur au catalogue de vente : qu&rsquo;est-ce qui change vraiment ? On a souvent tendance \u00e0 penser que le catalogue du fournisseur peut \u00eatre utilis\u00e9 directement comme catalogue de vente. Or, dans le domaine du B2B, les deux co\u00efncident rarement. Transformer un catalogue de fournisseurs en catalogue de vente n\u00e9cessite un v\u00e9ritable&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":5141,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"class_list":["post-5140","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Du catalogue du fournisseur au catalogue de vente<\/title>\n<meta name=\"description\" content=\"Du catalogue du fournisseur au catalogue de vente : 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